Selfie X is a digital AR-mirror that allows people to take a selfie with their favourite star. The celebrity doesn’t have to be present, but the illusion is perfect. It is an effective tool for social media outreach, marketing channels and merchandising. The perfect mix of the physical and digital world for the ultimate souvenir photo.
An emotional bond between the fans and their stars, team, artist or brand.
How it works
Selfie X is the perfect mix between the physical and the digital world, an innovative augmented-reality photo booth. It is perfect for stadiums, concerts, movie launches and all kinds of events. This extended fan experience brings everyone virtually closer to their favourite team, player, singer or hero. The user gets a sharable image to push out on all personal social media channels which results in a huge media coverage for the brand.
Added value and marketing
Selfie X offers high additional added value and marketing potential for sports clubs, artists, brands, brands and marketers. In addition to the image gain through the use of the latest augmented reality technology, Selfie X generates additional valuable reach on the various social media channels and becomes an exciting additional source of digital income. Complemented by a high marketing potential in the merchandise area and the extension to digital APPs such as Instagram or Snapchat. Individual and customized
Merchandise
Selfie X offers great potential for further marketing revenues and becomes an exciting digital source of revenue. Especially in the area of merchandise. The Selfie X photos can be used for numerous different merchandise items that create an additional sustainable experience for the fans: personal coffee cups, T-shirts, key chains, power banks, USB sticks and much more. These merchandise items create an additional emotional bond for fans and extend the Selfie X value chain.
The process is very simple: as soon as the fan has selected his or her digital SelfieX photo, an integrated interface takes them to the SelfieX online store. Here, they can select from a wide range of merchandise items, place them in the shopping cart, and pay online. The merchandise package is then delivered to the customer’s home. It is also possible to integrate other online stores into the SelfieX software.
Behind the scenes
